Strategic Growth and Innovation in the Financial Sector
- Shrey Vidhu
- Jan 14
- 3 min read
Updated: Apr 6
Poonawalla Fincorp Ltd has recently reported impressive growth in the third quarter of FY25, showcasing strong performance in disbursements and assets under management (AUM). However, the company is also facing challenges, particularly related to asset quality. As part of its strategy to remain competitive and innovative, Poonawalla Fincorp is incorporating Artificial Intelligence (AI) in its human resources (HR) processes, marking a significant step toward technological advancement and efficiency.

Strong Performance in Disbursements and AUM Growth
Poonawalla Fincorp saw solid growth in its key financial metrics for the third quarter of FY25. Disbursements reached ₹7,150 crore, reflecting a 13.3% growth compared to ₹6,313 crore in the previous quarter. The company also saw its assets under management (AUM) grow by 41% year-on-year, reaching ₹30,950 crore by the end of December 2024.
On a quarterly basis, AUM grew by 9%, signaling that Poonawalla Fincorp’s efforts to scale its operations are continuing to yield positive results. The company’s liquidity position remains strong, with ₹4,800 crore in reserves, positioning it for future growth and expansion. As a result, Poonawalla Fincorp’s stock price surged by over 3%, closing at ₹329.85, reflecting positive investor sentiment.
Challenges with Asset Quality and Profitability
Despite its impressive growth, Poonawalla Fincorp faces significant challenges with asset quality. The company reported a net loss of ₹471 crore for the September quarter, a sharp decline from the ₹854.6 crore profit in the same period the previous year. This drop in profitability was primarily driven by a rise in non-performing assets (NPA), which surged to 2.1% from 0.67% in the prior quarter.
While Poonawalla Fincorp’s net interest income (NII) grew by 17.5% year-on-year to ₹558.4 crore, the increase in NPAs remains a key concern for the company’s financial health. Additionally, the company faced regulatory issues, with the Reserve Bank of India (RBI) imposing a ₹10 lakh fine for non-compliance with certain operational guidelines, further emphasizing the need for operational improvements.
Embracing AI for Recruitment and HR Efficiency
One of the most promising initiatives at Poonawalla Fincorp is its integration of Artificial Intelligence (AI) in HR processes. The company is using AI to streamline recruitment, reduce biases, and improve hiring accuracy. By adopting machine learning and natural language processing technologies, Poonawalla Fincorp is enhancing the efficiency and effectiveness of its recruitment process.
The use of AI in recruitment will allow Poonawalla Fincorp to identify the best candidates based on data-driven insights, ensuring fairer and more objective hiring decisions. This initiative is part of the company’s broader strategy to leverage technology for operational excellence, ensuring that Poonawalla Fincorp remains competitive and agile in a rapidly changing market.
AI in Employee Engagement and Risk Mitigation
In addition to recruitment, Poonawalla Fincorp is incorporating AI to better manage HR-related risks. AI is being used to analyze employee data and predict potential issues related to retention, performance, and job satisfaction. This data-driven approach allows Poonawalla Fincorp to take proactive steps to address any challenges before they affect employee morale.
By using AI to monitor employee engagement, the company can detect early signs of disengagement or dissatisfaction, enabling timely interventions. This helps Poonawalla Fincorp maintain a positive work environment, which ultimately contributes to improved employee performance and retention.
A Bright Future with Growth and Innovation
Poonawalla Fincorp’s strong growth, coupled with its strategic adoption of AI, positions it well for the future. The company’s third-quarter performance reflects continued expansion, while its efforts to innovate in HR processes underscore its commitment to leveraging new technologies. Although challenges in asset quality persist, Poonawalla Fincorp’s solid liquidity position and strategic use of AI suggest it is well-equipped to navigate these obstacles.
With a strong focus on both financial growth and technological innovation, Poonawalla Fincorp is poised to remain a significant player in its sector. By embracing AI and other technologies, the company is enhancing its operational efficiency and adapting to the changing landscape, ensuring its continued success in the years to come.
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